Powered by W3C DID/VC + MRBS

Your Brand Identity.
Sovereign. Verifiable. AI-Ready.

In the AI era, your brand is represented by algorithms you don't control. VeriBrand gives every brand a decentralized identity, every product a cryptographic proof of origin, and every owner a portable chain of provenance — built on open standards.

W3C DID/VC MRBS Brand Specs QR + NFC AI Intelligence Resale-Ready

The Problem

Brands are losing control over how they appear, how their products are authenticated, and who really owns what — across an increasingly fragmented digital landscape.

🤖

AI Represents Your Brand Without Rules

When ChatGPT describes your brand, when a marketplace auto-generates product copy, when an AI agent creates marketing content — no machine-readable specification controls what it says. Your brand voice, visual identity, and values are interpreted by models that never read your guidelines.

🔓

Products Can't Prove They're Genuine

Counterfeiting is a $450B+ global problem. Simple QR codes can be photocopied onto fakes. Centralized databases create vendor lock-in and require API calls that customs officers can't make at border crossings. No system gives a product self-proving, portable, offline-verifiable authenticity.

🔄

Provenance Dies at Resale

When a product enters the secondary market, the chain of ownership breaks. A buyer on a resale platform has no independent proof the item was legitimately transferred from the original owner. The data stays trapped in the brand's silo — not portable, not verifiable by third parties.

Three Pillars of Brand Sovereignty

VeriBrand gives brands control over identity, products, and ownership — using decentralized standards that no single platform controls.

Pillar 1

Brand Identity

Machine-readable brand specifications that AI agents, marketplaces, and digital channels consume to maintain brand fidelity.

  • MRBS (Machine-Readable Brand System) — open standard
  • Brand voice, visual identity, typography, rules
  • AI agent instructions — how to represent the brand
  • Brand compliance validation API
  • Digital channel fidelity monitoring
Pillar 2

Product Provenance

Cryptographically signed Item Credentials attached to physical goods, tracking lifecycle from factory to end-of-life.

  • Item VC signed by brand's DID at production
  • JWS token embedded in QR code (or NFC for high-value)
  • Offline verification — no server call needed
  • Status feed — active, recalled, stolen, revoked
  • Repair and service history as chained VCs
Pillar 3

Ownership Chain

Portable Ownership Credentials that prove who owns what — surviving across secondary markets, customs, and insurance claims.

  • Ownership VC issued at point of sale
  • Transfer protocol for resale and gifting
  • Clone detection via conflicting ownership claims
  • Grey-market intelligence from scan patterns
  • Insurance and customs integration

Product Authentication Flow

From factory floor to secondary market — every step is cryptographically signed by the responsible party.

01

Issue at Factory

Production line issues Item VC per serial. QR printed on label. Signed by brand's DID. Takes <2 seconds per item.

02

Verify at Sale

Retailer scans QR → green/red check. Buyer opens wallet → Ownership VC transferred. Works online and offline.

03

Own Forever

Owner sees full provenance chain in wallet. Report stolen → instant revocation. Request repair → brand portal pre-filled.

04

Resell with Proof

Seller generates verification link for marketplace listing. Buyer verifies full chain before purchase. New Ownership VC issued.

Federated Architecture

Every brand controls their own identity. No centralized authority, no consortium membership, no vendor lock-in. Connect into trust registries voluntarily.

Central Brand Hub

VeriBrand-Register

Brand's central command. Manages DIDs for brand and product lines. Hosts MRBS brand identity files and product credential schemas. Status feeds, scan analytics, grey-market intelligence dashboard. AI anomaly detection.

Fork of VeriDocs-Register
↕ Federated connection via DID resolution ↕
Production & Distribution

VeriBrand-SDK

Lightweight sidecar for ERP, POS, and warehouse systems. Issues Item VCs at production line. Transfers Ownership VCs at point of sale.

Fork of VeriDocs-SDK
Brand Identity Endpoint

VeriBrand-Node

Brand's public identity. Serves DID document, MRBS files, verification endpoint. The brand's "digital twin" — self-hosted or managed.

Fork of OpenDMS
↓ QR / NFC on product ↓
Consumer & Verification

Wallet / Scanner

Any W3C-compatible wallet or browser. Scan → instant green/red signal. View ownership chain, product history, brand identity. Works offline with cached DID documents.

Platform Capabilities

Built for brands that take identity seriously — from luxury houses to consumer electronics to spirits.

📋

MRBS Brand System

Machine-Readable Brand System — the open standard for AI-consumable brand identity. Colors, voice, typography, rules, personas, and anti-patterns as structured files AI agents actually read.

BrandCodex.org
✍️

Cryptographic Signatures

Every Item VC is signed with the brand's private key (Ed25519). Even if the QR is photocopied onto 1,000 fakes, the signature still verifies against the brand's public DID document. No server needed.

Self-proving
📡

Offline Verification

Customs officer at a border crossing scans QR → green/red check in 2 seconds without internet. No brand app required, no API call. The JWS signature is self-contained and verifiable by any standards-compliant wallet.

Field-ready
🔎

Grey-Market Intelligence

Scan patterns reveal distribution anomalies: impossible geographic jumps, suspicious scan velocity, duplicate serial activity. AI detects counterfeit clusters and grey-market leakage before they scale.

AI-powered
🔗

Open Standards, Zero Lock-In

W3C DID/VC, JSON-LD, did:web. No proprietary blockchain. No consortium membership fees. Your brand DID lives on your own domain — you own it, you control it, you can migrate anytime.

Sovereign
💰

QR-First, NFC Optional

Printed QR with embedded JWS costs ~$0.01 per item — the universal entry point. NFC/secure element ($0.50–2+) available for ultra-high-value items. Both carry the same cryptographic proof.

Scalable

Why VeriBrand

Compared to existing approaches — simple QR databases, blockchain consortiums, and NFC-only solutions.

Capability Simple QR + Database Blockchain Consortium VeriBrand (DID/VC)
Clone the QR code Trivially copied Trivially copied Copied but signature fails
Offline verification No — needs server No — needs API Yes — JWS self-verifying
Brand identity control Not covered Not covered Full MRBS system
Portable ownership proof Data in brand silo Data on consortium chain Portable VC in user wallet
Multi-clone detection Only after first scan Via chain state Conflicting Ownership VCs
Customs / resale trust Requires brand API Requires consortium API Public green/red signal
Vendor lock-in Platform-dependent Consortium-locked Open standards, zero lock-in
Cost per item ~$0.01 Membership + per-item $0.01–0.05 (QR)

Product Tiers

Open-source components for your production line. Managed services for brand-level intelligence.

Foundation

VeriBrand Core

Product provenance and authentication

  • Item VC issuance and QR printing
  • Scan verification (online + offline)
  • Ownership VC transfer at POS
  • Status management (active/recalled/stolen)
  • SDK for ERP/POS integration
  • Basic scan analytics
Get Started
Brand Control

VeriBrand Identity

MRBS brand system + provenance

  • Everything in Core
  • Full MRBS brand identity management
  • AI agent brand instructions
  • Digital channel brand fidelity monitoring
  • Brand compliance validation API
  • Marketplace integration (resale trust)
Contact Sales
Intelligence

VeriBrand AI

AI-powered brand protection at scale

  • Everything in Identity
  • Grey-market heatmaps and alerts
  • Counterfeit cluster detection
  • Predictive risk scoring per SKU
  • Cross-brand intelligence network
  • Custom anomaly detection models
Request Demo

Own Your Brand Identity

In the AI era, brands that don't define themselves machine-readably will be defined by others. VeriBrand gives you sovereign control over identity, provenance, and ownership — on open standards no one can take away.